At Madeira Adventure Kingdom, we are deeply committed to sustainable tourism, ensuring that our operations positively impact the environment, local communities, and our customers. We believe that responsible tourism is the future and are proud to lead by example in our industry.
By integrating sustainable practices into every aspect of our business, we aim to preserve Madeira’s natural beauty for future generations while providing enriching experiences forour guests. Our dedication to sustainability has earned us the Biosphere Certified label since February 2024.
For our Levada walks tours, we ensure that our guides educate guests about the local flora and fauna, emphasizing the importance of preserving these natural habitats. Our tours promote sustainable practices by following established paths to minimize environmental impact. Guests are also encouraged to follow the Leave No Trace principles, ensuring that the beauty and integrity of Madeira’s landscapes are maintained for future generations to enjoy.
During our whale and dolphin tours, our local biologists provide insightful information about marine life conservation, highlighting the importance of protecting these magnificent creatures.
On our canyoning adventures, we use eco-friendly equipment and educate our guests on the Leave No Trace principles, ensuring that our activities have minimal impact on the pristine natural landscapes of Madeira.
Why We Are a Sustainable Certified Company in Madeira
Choosing Madeira Adventure Kingdom means choosing a company that takes its commitment to sustainable tourism seriously. Our certification by Biosphere reflects our comprehensive approach to sustainability across various domains.
Environment and Climate Change
Water Management: Implementing measures to reuse and conserve water, ensuring quality and cleanliness.
Renewable Energy: Prioritizing green and renewable energy sources, adopting energy efficiency measures.
Waste Management: Following the principles of reduce, recycle, and reuse, promoting responsible consumption.
Marine Conservation: Collaborating to prevent pollution of seas, oceans, and rivers, raising awareness about marine protection.
Terrestrial Ecosystems: Reducing impacts on biodiversity, maintaining native flora and fauna, and preventing habitat degradation.
Leave No Trace: Our tours adhere to the Leave No Trace principles to minimize our environmental impact.
Plastic Reduction: Avoiding plastics, using recycled or environmentally friendly materials in our tours and in-house equipment.
Society and Culture
Supporting Local Economies: All our guides are local and certified, ensuring authentic and knowledgeable experiences.
Mountain Guides: Certified by Escola Hoteleira da Madeira and Mais Fronteira school.
Canyoning Guides: Certified by the International Canyoning Association (ICA).
Whale and Dolphin Tours: Led by local biologists on board.
Community Engagement: Promoting social-economic growth, participating in humanitarian projects, supporting local cultural and natural heritage.
Health and Well-Being: Implementing sanitary measures and risk prevention strategies, encouraging healthier lifestyles.
Quality Education and Gender Equality: Ensuring inclusive and quality training for staff, promoting labor empowerment.
Governance and Economy
Ethical Practices: Promoting transparency, honesty, and participation in our management systems, applying policies against corruption and exploitation.
Responsible Tourism: Informing about available public services and places of interest, promoting responsible and participatory management systems.
Join Us in Sustainable Tourism
Choosing Madeira Adventure Kingdom means engaging with a company dedicated to protecting the environment, supporting local communities, and providing exceptional, sustainable travel experiences. Join us in our mission to make tourism a force for good. For more details on our sustainability efforts, visit our Biosphere Sustainable page.
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